Mejorar el acceso en línea y la información sobre los médicos y los servicios hospitalarios para los residentes de Nevada
17 de noviembre de 2021
Renown recognized nationally for having "Best Website" and COVID-19 microsite for health care information.
The internet is now the No. 1 source consumers turn to for information about physicians and hospitals, according to a Professional Research Consultants report. De los 1,000 consumidores entrevistados, el 72 % usa Internet para buscar información sobre atención médica, lo cual representa un incremento en comparación con el 60 % de 2015. The top five reasons people use the internet for healthcare information are to:
- Research a diagnosis or condition: 87 percent;
- Research prescribed medications: 82 percent;
- Check for symptoms: 74 percent;
- Research quality service of physician: 50 percent;
- Search for a new physician: 50 %.
In addition, fifty-three percent of consumers spoke to a physician about information or treatments they found on the internet.
"With the web becoming an increasingly popular source of medical information for today's patients, we are working with partners to build a better website that is easier to use and providers a better experience," said Tony Slonim, MD, DrPH, President & CEO of Renown Health. "Sometimes, people need help or answers in the middle of the night. Es importante contar con información disponible las 24 horas del día y en una ubicación conveniente”.
The new renown.org website created by Renown Health's Marketing and Communications Team in partnership with americaneagle.com web design won the highest level national award, Platinum for "Best Overall Internet Site," at the eHealthcare Leadership Awards ceremony on Nov. 4 at the 25th annual Digital Healthcare Internet Conference (HCIC) in Las Vegas. The awards program honors the very best websites and digital communications of healthcare, pharmaceutical/medical equipment firms across the U.S.
In addition, Renown Health won a Platinum award and "Best Landing Page/Microsite" for their COVID-19 microsite.
"During this unprecedented time of the COVID-19 pandemic, expert digital communications skills and efforts have been critical to helping healthcare organizations save lives and protect communities all around the country," said Jane Weber Brubaker, Chair, eHealthcare Leadership Awards and Executive Editor, Plain-English Health Care. "The internet holds the potential promise of improved patient outcomes, especially when one is faced with a critical or life-threatening disease or condition. Appropriate and timely access to health information helps support optimal treatments, optimal care, and improved outcomes for a patient."
The eHealthcare Leadership Awards is a leading awards program that recognizes the very best websites, digital communications, and business improvement initiatives of a wide range of healthcare organizations.
This year's judging focused on factors that included delivery of strong healthcare content, interactivity, medical care support, and integration with the organization's operations, as well as strength of website design, ease of navigation, and digital accessibility. The Best Overall Internet Site category had to address more than 40 factors from the judges.
Furthermore, Siteimprove, a multi-national software-as-a-service company, provided an accessibility score for entries in the Best Mobile Website and Best Overall Internet categories. Renown Health's accessibility was first weighted and then combined with the judge's scores against the specific criteria for each category to calculate the final score. Winning this award is a true testament to Renown's focus on designing ADA (Americans with Disabilities Act) compliant websites.
Tony Svanascini, director ejecutivo de Americaneagle.com, dijo: “Estamos encantados de que nuestros socios de Renown Health ganen un premio de eHealthcare Leadership Award 2021. Renown's website redesign was truly a team effort and exemplifies the hard work and determination of everyone involved."
“En nuestro sitio web o nuestra ‘puerta de entrada digital’, recibimos a más de 2.2 millones de visitantes durante el año pasado en renown.org. Our greatest joy is to know we are helping others get the help they need," says Suzanne Bharati Hendery, MA, APR, Chief Communications & Customer Officer, Renown Health. "We are always looking for ways to make health care more convenient and delightful. Being able to quickly provide answers to questions, being able to quickly connect people to a medical provider or service, and allowing people to get care from their couch, in a way that is easy and delightful, is our goal."
Renown Health was the only health care system in Nevada to be honored, ranking alongside other national health leaders including UCLA Health, Stanford, Geisinger, Oschner, Providence and Mount Sinai.
"Our employees are very proud of the work they do for our community. Our team is proud to help tell this story through our website. To be recognized at a national scale is always gratifying and motivates us to continue to create reliable online portals to serve our customers," says Cristal Herrera Woodley, MBA, Director of Marketing and Communications.
En los premios eHealthcare Leadership Awards 2021 se eligieron ganadores en 22 diferentes categorías, y más de 250 organizaciones fueron galardonadas por su excepcional trabajo. Los ganadores de los premios Platino, Oro, Plata y Distinción representan 18 clasificaciones de la industria, desde hospitales y sistemas de salud hasta firmas farmacéuticas y empresas de dispositivos médicos.
Acerca de Renown Health
Renown Health is a locally governed, not-for-profit integrated healthcare network serving norhtern Nevada, Lake Tahoe and northeast California. En los rankings de mejores hospitales de U.S. News y World Report, Renown Regional Medical Center ocupa el primer puesto en el estado de Nevada. Renown tiene una larga trayectoria y un compromiso de larga data con la mejora de la atención y la salud de nuestra comunidad. Renown is currently enrolling participants in the world's largest community-based genetic population health study, the Health Nevada Project®. Visite renown.org para obtener más información.
About AmericanEagle.com
Americaneagle.com is a full-service, global digital agency based in Des Plaines, Illinois that provides best-in-class web design, development, hosting, post-launch support, and digital marketing services. Currently, Americaneagle.com employs 600+ professionals in offices around the world including Chicago, Cleveland, Dubai, Dallas, London, Los Angeles, New York, Nashville, Washington DC, Switzerland, and Bulgaria. Algunos de sus más de 2,000 clientes incluyen Dairy Queen, FASTSIGNS, Soletrader, WeatherTech y la American Management Association. For additional information, visit www.americaneagle.com.